About
From journalist to PR strategist.
Empowering brands to lead with more credibility, less content.
You've built something remarkable. However, the market doesn't know it yet, and more marketing won't get you there.
While your competitors dominate industry conversations, land speaking invitations, and attract top talent, you're still explaining who you are.
I fix that.
Through tech-forward tools and frameworks, and a human-first approach, I transform PR from a guessing game into a growth engine. The result → more aligned coverage, stronger positioning, and a brand reputation that compounds over time.
What Keeps Executives Up at Night
And How I Can Help
"Our competitors are everywhere. We're invisible."
I spent 20 years learning exactly how media decisions get made. Now I teach you to position your story so journalists call you first."We need to attract better talent, partners, and opportunities."
The right visibility doesn't just bring customers—it brings everything. Board positions. Speaking stages. Industry influence. Sales velocity. I engineer that kind of presence and performance."I don't have time to become a PR expert."
You shouldn't have to. My systems work because they're built for busy executives and PR professionals alike. Clear frameworks. No crazy learning curve. Just results."Agencies charge us $50K/month for disappointing results."
Because they're selling time, not outcomes. I sell you the system, then you own it forever.
20+
Years in earned media, brand marketing, and strategic communications.
100+
Awards across PR strategy, campaign excellence, leadership, team management, and crisis response.
700+
Mentored professionals, corporate teams, founders, executives, and thought leaders.
What Success Looks Like to Me
You Become the Go-To Expert
Not through ad fatigue or social media grinding. Through strategic media placement that positions you as the leader others quote.
Opportunities Start Finding You
Speaking invitations. Board positions. Strategic partnerships. When you're visible the right way, you stop chasing and start choosing.
Your Team Handles PR Like Pros
No more agency dependency. Your internal team runs a PR system that rivals any firm, at a fraction of the cost.
You Build Legacy, and Revenue
This isn't about one feature. It's about engineering the kind of industry presence that opens doors for decades.
Work With Me
Creator of the Good News Blueprint and Always-On PR System™
Get the Playbook
PR Power Play reveals the exact system I use to get executives featured without the agency circus. Consider it your $5 MBA in media relations.
Get Instant Access →
Train Your Team
Stop outsourcing your reputation. I'll teach your team the frameworks that turn them into visibility champions, virtually or on demand.
Done For You
Through Good News, we're building PR tech that makes visibility predictable. Because hoping journalists notice you isn't a growth strategy.
1:1 Consults
For executives and teams ready to dominate their industry narrative. This is white-glove visibility strategy, custom-built for your goals and competitive landscape.
Speaking
Coming Soon – I deliver keynotes that transform how organizations think about visibility, authority, and brand thought leadership.
The Results That Matter
Clients featured in every major outlet—repeatedly
Executives who go from unknown to keynoting industry events
Companies that 4x'd their inbound because the market finally "got it"
Leaders who now turn down more opportunities than they accept
© 2025 Shanté Micah, LLC. All rights reserved.